Providing extra information increases blood donor return after deferral while offering an alternative good deed does not : results from a field randomized controlled trial
Year of publication: |
2023
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Authors: | Spekman, Marloes L. C. ; Tilburg, Theo van ; Merz, Eva-Maria |
Published in: |
Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action. - London [u.a.] : Sage Publ., ISSN 1552-7395, ZDB-ID 2029449-9. - Vol. 52.2023, 3, p. 589-610
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Subject: | blood donation | deferral | donor | good deed | return |
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