Retailers' preparedness for the introduction of third wave (ubiquitous) computing applications
Year of publication: |
2011
|
---|---|
Authors: | Bennett, Roger ; Savani, Sharmila |
Published in: |
International Journal of Retail & Distribution Management. - Emerald Group Publishing Limited, ISSN 1758-6690, ZDB-ID 2032071-1. - Vol. 39.2011, 5, p. 306-325
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Retailing | Technology led strategy | Mobile technology | Computing | United Kingdom |
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