Retro from the get-go: reactionary reflections on marketing's yestermania
Year of publication: |
2013
|
---|---|
Authors: | Brown, Stephen |
Published in: |
Journal of Historical Research in Marketing. - Emerald Group Publishing Limited, ISSN 1755-7518, ZDB-ID 2494385-X. - Vol. 5.2013, 4, p. 521-536
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Marketing | Heritage | Retro | Titanic |
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