Role of cyber marketing in influencing consumer buying behaviour
A. M. Sakkthivel and Bishnupriya Mishra
| Year of publication: |
2005
|
|---|---|
| Authors: | Sakkthivel, A. M. ; Mishra, Bishnupriya |
| Publisher: |
New Delhi : Mahamaya Publ. House |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XVI, 254 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 81-8325-020-3 |
| Source: |
Persistent link: https://www.econbiz.de/10004540322