Sales effort free riding and coordination with price match and channel rebate
Year of publication: |
2012
|
---|---|
Authors: | Xing, Dahai ; Liu, Tieming |
Published in: |
European journal of operational research : EJOR. - Amsterdam : Elsevier, ISSN 0377-2217, ZDB-ID 243003-4. - Vol. 219.2012, 2 (1.6.), p. 264-271
|
Subject: | Vertriebsweg | Distribution channel | Theorie | Theory | Preismanagement | Pricing strategy | Trittbrettfahrerverhalten | Free rider problem | Rabatt | Rebate |
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