Sales management : theory and practice
Year of publication: |
1990
|
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Authors: | Donaldson, Bill |
Publisher: |
Basingstoke, Hampshire [u.a.] : Macmillan |
Subject: | Verkauf | Management |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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Managing service as a strategic profit center
Blumberg, Donald F., (1991)
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Getting closer to the customer
Bailey, Earl L., (1989)
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Advertising and promotion management
Rossiter, John R., (1987)
- More ...
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Wright, George, (2008)
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A systems view of relationship dissolution
Beloucif, Ahmed, (2006)
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Sales information systems : are they being used for more than simple mail shots?
Donaldson, Bill, (2007)
- More ...