Selection and Motivation of Industrial Distributors: A Comparative Analysis
Year of publication: |
1989
|
---|---|
Authors: | Abratt, Russell ; Pitt, Leyland F. |
Published in: |
European Journal of Marketing. - MCB UP Ltd, ISSN 1758-7123, ZDB-ID 2002936-6. - Vol. 23.1989, 2, p. 144-153
|
Publisher: |
MCB UP Ltd |
Subject: | Distribution channels | Industrial marketing | Marketing management | Selection | Motivation |
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