Self-construals, symbolic and hedonic preferences, and actual purchase behavior
Year of publication: |
2014
|
---|---|
Authors: | Millan, Elena ; Reynolds, Jonathan |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 21.2014, 4, p. 550-560
|
Subject: | Independent and interdependent self-construals | Symbolic and hedonic preferences | Actual purchase behavior |
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