Selling luxury : connect with affluent customers, create unique experiences through impeccable service, and close the sale
Robin Lent and Geneviève Tour
| Year of publication: |
2009
|
|---|---|
| Authors: | Lent, Robin ; Tour, Geneviève |
| Publisher: |
Hoboken, NJ : Wiley Chichester : John Wiley |
| Subject: | Kundenmanagement | Kundendienst | Luxusgüterrecht | Kunde | Reichtum | Customer services | Affluent consumers | Luxury goods industry |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XVII, 158 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-0-470-45799-3 ; 0-470-45799-6 |
| Classification: | Marketing ; Handel |
| Source: |
Persistent link: https://www.econbiz.de/10004939762