Seminar on Media Measurement and Media Choice : ten years of progress ... or stagnation ; Berlin (Federal Republic of Germany) 1980
ESOMAR
| Year of publication: |
1980
|
|---|---|
| Institutions: | Seminar on Media Measurement and Media Choice <1980, Berlin, West> ; European Society for Opinion and Marketing Research (contributor) |
| Publisher: |
Amsterdam |
| Extent: | VI, 361 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Konferenzschrift |
| Language: | English |
| ISBN: | 92-831-1065-X |
| Source: |
Persistent link: https://www.econbiz.de/10004812768