Service-dominant logic and supply chain management: a systematic literature review
Year of publication: |
2017
|
---|---|
Authors: | Altuntas Vural, Ceren |
Published in: |
Journal of Business & Industrial Marketing. - Emerald Publishing Limited, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 32.2017, 8, p. 1109-1124
|
Publisher: |
Emerald Publishing Limited |
Subject: | Value co-creation | Servitization | Business-to-business marketing | Marketing-supply chain interface |
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