Service Industries in Developing Countries
| Year of publication: |
2013
|
|---|---|
| Authors: | Kaynak, Erdener |
| Publisher: |
Hoboken : Taylor and Francis |
| Subject: | Dienstleistungssektor | Service industry | Industrialisierung | Industrialization | Entwicklungsländer | Developing countries | Dienstleistungsmarketing | Services marketing |
| Description of contents: |
First Published in 2004. Routledge is an imprint of Taylor & Francis, an informa company
|
| Extent: | Online-Ressource (125 p) |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Description based upon print version of record Cover ; Service Industries in Developing Countries; Title Page ; Copyright Page ; Table of Contents ; Notes on Contributors; Editorial; Service Industries in Developing Countries: A Conceptual Framework and Analytical Insights; Marketing Research for Services in Developing Countries: The Use of Unidimensional and Multidimensional Scaling; The Financial Markets Approach to Economic Development in LDCs; Tourism Marketing in a Developing Economy: Frequent and Infrequent Visitors Contrasted; Government as a Service Industry: A Grenadian Case Example International Business Negotiations: A Turn-key ProjectNew Delivery Technologies and the Globalisation of the Television Programming Industry: The Marketing of Indian Films and Television Programmes in Canada; Temporal and Regional Differences in Image of a Tourist Destination: Implications for Holiday Promoters |
| ISBN: | 978-0-7146-3291-9 ; 978-1-135-17626-6 ; 978-0-7146-3291-9 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011832475