Service Quality, Customer Satisfaction and Loyalty : An Empirical Analysis of Banking Sector in Pakistan
Year of publication: |
2012
|
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Authors: | Zafar, Mohsin |
Other Persons: | Zafar, Sana (contributor) ; Asif, Aasia (contributor) ; Hunjra, Ahmed Imran (contributor) ; Ahmad, H. Mushtaq (contributor) |
Publisher: |
[2012]: [S.l.] : SSRN |
Subject: | Pakistan | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Bank |
Extent: | 1 Online-Ressource (9 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: Information Management and Business Review, Vol. 4, No. 3, pp. 159-167, Apr 2012 Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments August 16, 2012 erstellt |
Source: | ECONIS - Online Catalogue of the ZBW |
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