Social influence of hubs in information cascade processes
Year of publication: |
2017
|
---|---|
Authors: | Kim, Joohyun ; Kwon, Ohsung ; Lee, Duk Hee |
Published in: |
Management Decision. - Emerald Publishing Limited, ISSN 1758-6070, ZDB-ID 2023018-7. - Vol. 55.2017, 4, p. 730-744
|
Publisher: |
Emerald Publishing Limited |
Subject: | Marketing | Social influence | Information cascades | Misled shift cascades | Cognitive central members | Sequential voting |
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