Sources of product information for Chinese rural consumers
Year of publication: |
2008
|
---|---|
Authors: | Chen, Qimei ; He, Yi ; Zhao, Xinshu ; Griffith, David |
Published in: |
International journal of advertising : the quarterly review of marketing communications. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0261-9903, ZDB-ID 83205-4. - Vol. 27.2008, 1, p. 67-97
|
Subject: | Produktinformation | Product information | Verbraucher | Consumers | Ländlicher Raum | Rural area | China |
-
How prudent are community representative consumers?
Chen, Yuyu, (2003)
-
Consumer information systems and consumer policy
Thorelli, Hans B., (1977)
-
The effects of regulatory focus and tie strength on word-of-mouth behaviour
Chung, Cindy, (2009)
- More ...
-
Sources of product information for Chinese rural consumers
Chen, Qimei, (2008)
-
Reconsidering Baron and Kenny : myths and truths about mediation analysis
Zhao, Xinshu, (2010)
-
Reconsidering Baron and Kenny : Myths and Truths About Mediation Analysis
Zhao, Xinshu, (2010)
- More ...