Special issue: Consumer behaviour analysis and services
Year of publication: |
2010
|
---|---|
Authors: | Wells, Victoria K. ; Foxall, Gordon R. |
Published in: |
The Service Industries Journal. - Taylor & Francis Journals, ISSN 0264-2069. - Vol. 31.2010, 15, p. 2507-2513
|
Publisher: |
Taylor & Francis Journals |
Saved in:
Online Resource
Saved in favorites
Similar items by person
-
Substitutability and independence : matching analyses of brands and products
Foxall, Gordon R., (2010)
-
Consumer brand choice : money allocation as a function of brand reinforcing attributes
Oliveira-Castro, Jorge M., (2010)
-
Brand-related and situational influences on demand elasticity
Foxall, Gordon R., (2013)
- More ...