Specialty crop consumer preferences for product characteristics and marketing channels
Year of publication: |
2022
|
---|---|
Authors: | Su, Ye ; Grashuis, Jasper ; Roach, Alice ; Moreland, Jill |
Published in: |
Journal of international food & agribusiness marketing. - Philadelphia, Pa. : Routledge, Taylor & Francis Group, ISSN 1528-6983, ZDB-ID 2091244-4. - Vol. 34.2022, 2, p. 195-213
|
Subject: | Consumer preferences | marketing channel | Missouri | specialty crops | Vertriebsweg | Distribution channel | Konsumentenverhalten | Consumer behaviour | Agrarproduktion | Agricultural production |
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