Sponsoring : Imagegewinn und Werbung
Michael Brückner ; Andrea Przyklenk
| Year of publication: |
1998
|
|---|---|
| Authors: | Brückner, Michael ; Przyklenk, Andrea |
| Publisher: |
Wien [u.a.] : Ueberreuter |
| Subject: | Sponsoring |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 114 S. : Ill., graph. Darst. |
|---|---|
| Series: | New business line. - Heidelberg : Redline Wirtschaft. - Vol. 93 |
| Type of publication: | Book / Working Paper |
| Language: | German |
| ISBN: | 3-7064-0468-0 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004371476