Strategic and tactical dimensions of technology standards battles : Sony and Blu-Ray
Year of publication: |
2014
|
---|---|
Authors: | Jayachandran, Chinnappa Naidu ; Subramanian, Ram |
Published in: |
Rethinking innovation : global perspectives. - London [u.a.] : Routledge, ISBN 978-0-415-74818-6. - 2014, p. 261-271
|
Subject: | Standard | Wettbewerbsstrategie | Competitive strategy | Unterhaltungselektronik-Industrie | Consumer electronics industry |
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