Strategic flexibility in open innovation – designing business models for open source software
Year of publication: |
2012
|
---|---|
Authors: | Rajala, Risto ; Westerlund, Mika ; Möller, Kristian |
Other Persons: | Combe, Ian (ed.) |
Published in: |
European Journal of Marketing. - Emerald Group Publishing Limited, ISSN 1758-7123, ZDB-ID 2002936-6. - Vol. 46.2012, 10, p. 1368-1388
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Open innovation | Business models | Market orientation | Strategic flexibility | Management strategy | Open source |
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