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Problems in marketing
Brown, Milton P., (1968)
Basic marketing: a managerial approach
McCarthy, Edmund Jerome, (1975)
Star, Steven H., (1977)
Cases in marketing management : issues for the 1990s
Hinkle, Charles L., (1992)
Marketing dynamics : decision and control
Hinkle, Charles L., (1975)
Heuristic models : mapping the maze for management
Hinkle, Charles L., (1970)