The Chinese consumer market : opportunities and risks
Year of publication: |
2009
|
---|---|
Authors: | Tang, Lei |
Publisher: |
Oxford : Chandos |
Subject: | Marketing | China | Verbraucherverhalten | Marktanalyse | Consumption (Economics) |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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Hot button marketing : push the emotional buttons that get people to buy
Feig, Barry, (2006)
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Environment, information and consumer behaviour
Krarup, Signe, (2005)
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Selling to India's consumer market
Bullis, Douglas, (1997)
- More ...
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The Chinese consumer market : opportunities and risks
Tang, Lei, (2009)
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An evaluation of the working income tax benefit
Scarth, William M., (2008)
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Chinese culture and Chinese consumer Behavior
Tang, Lei, (2007)
- More ...