The Impact of Tariff Structure on Customer Retention, Usage, and Profitability of Access Services
Year of publication: |
2012
|
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Authors: | Iyengar, Raghuram |
Other Persons: | Jedidi, Kamel (contributor) ; Essegaier, Skander (contributor) ; Danaher, Peter (contributor) |
Publisher: |
[2012]: [S.l.] : SSRN |
Subject: | Konsumentenverhalten | Consumer behaviour | Preisdifferenzierung | Price discrimination | Telekommunikationssektor | Telecommunications industry | Beschwerdemanagement | Complaint management | Produktdifferenzierung | Product differentiation | Nutzentheorie | Utility theory |
Extent: | 1 Online-Ressource (17 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: Marketing Science 30, no. 5 (2012): 820-836 Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments May 2, 2012 erstellt |
Source: | ECONIS - Online Catalogue of the ZBW |
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