The inside effects of a strong external employer brand : how external perceptions can influence organizational absenteeism rates
Year of publication: |
July 2018
|
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Authors: | De Stobbeleir, Katleen E. M. ; De Clippeleer, Inge ; Caniëls, Marjolein ; Goedertier, Frank ; Deprez, Jana ; De Vos, Ans ; Buyens, Dirk |
Published in: |
The international journal of human resource management. - London : Routledge, ISSN 0958-5192, ZDB-ID 1044134-7. - Vol. 29.2018, 13, p. 2106-2136
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Subject: | Employer branding | absenteeism | internal employer brand image | external employer brand image | job characteristics | Personalmarketing | HR marketing | Fehlzeit | Work absence | Markenimage | Brand image | Firmenimage | Corporate reputation | Personalbeschaffung | Recruitment | Personalmanagement | Human Resource Management |
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