The instantaneous commitment effect : developing stakeholder orientation among managers
Year of publication: |
2021
|
---|---|
Authors: | Vaid, Shashank ; Ahearne, Michael |
Published in: |
AMS review : official publication of the Academy of Marketing Science. - New York : Springer, ISSN 1869-8182, ZDB-ID 2668418-4. - Vol. 11.2021, 1/2, p. 162-179
|
Subject: | Instantaneous commitment | Side-bets theory | Stakeholder orientation |
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