The Korean Automobile Industry -- Challenges and Strategies in the Global Market
Year of publication: |
1996
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Authors: | Lee, Dong-Ok ; Lee, Keunchul ; Kim, Jae-Jin ; Lim, Gill-Chin |
Published in: |
Journal of international marketing. - Chicago, Ill. : Assoc., ISSN 1069-031X, ZDB-ID 9155089. - Vol. 4.1996, 4, p. 85-96
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