The major influences of the organizational buying behavior at the level of the Romanian mining companies
Year of publication: |
2003
|
---|---|
Authors: | Băleanu, Virginia |
Published in: |
Annals of the University of Petrosani, Economics. - University of Petrosani, Romania. - Vol. 3.2003, p. 23-28
|
Publisher: |
University of Petrosani, Romania |
Subject: | organizational/industrial buying behavior | influence factors | buyclasses | analytic buygrid framework | buying center | influencers | deciders | buyers | gatekeepers roles |
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