The Market Research Terminal and Developments in Survey Research
Year of publication: |
1986
|
---|---|
Authors: | Rowley, Gwyn ; Barker, Keith ; Callaghan, Victor |
Published in: |
European Journal of Marketing. - MCB UP Ltd, ISSN 1758-7123, ZDB-ID 2002936-6. - Vol. 20.1986, 2, p. 35-39
|
Publisher: |
MCB UP Ltd |
Subject: | Computer data | Data recording | Market research | Questionnaires |
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