The Mid‐Youth Market
Year of publication: |
1998
|
---|---|
Authors: | Miller, Allan R. |
Published in: |
Journal of Consumer Marketing. - Emerald Group Publishing Limited, ISSN 2052-1200, ZDB-ID 2032361-X. - Vol. 15.1998, 3, p. 302-303
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Baby boomers | Consumer attitudes | Consumer marketing | Market segmentation | Young people |
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