The new integrated direct marketing
Mike Berry
| Year of publication: |
1998
|
|---|---|
| Authors: | Berry, Mike |
| Publisher: |
Aldershot [u.a.] : Gower |
| Subject: | Direktmarketing | Sales-promotion |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XVI, 239 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Notes: | Includes bibliographical references and index |
| ISBN: | 0-566-07960-7 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004372103