The optimal format to sell a product through the internet : posted price, auction, and buy-price auction
Year of publication: |
2010
|
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Authors: | Sun, Daewon ; Li, Erick ; Hayya, Jack C. |
Published in: |
International journal of production economics. - Amsterdam [u.a.] : Elsevier, ISSN 0925-5273, ZDB-ID 1092526-0. - Vol. 127.2010, 1, p. 147-157
|
Subject: | Electronic Commerce | E-commerce | Internet-Auktion | Online auction | Konsumentenverhalten | Consumer behaviour | Entscheidung | Decision | Preismanagement | Pricing strategy | Theorie | Theory |
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