The reinvarnation of barter trade as a marketing tool
Year of publication: |
1976
|
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Authors: | Kaikati, Jack G. |
Published in: |
Journal of marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 0022-2429, ZDB-ID 218318-3. - Vol. 40.1976, 2, p. 17-24
|
Subject: | Aussenwirtschaftsbeziehungen | Westländer | Ostblockstaaten | Entwicklungsländer |
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