The rise of the Chinese consumer : theory and evidence
Jonathan Garner
| Year of publication: |
2005
|
|---|---|
| Authors: | Garner, Jonathan |
| Publisher: |
Chichester : Wiley |
| Subject: | Consumption (Economics) | China | Consumers | Attitudes | Verbraucherverhalten | Verbraucherpolitik |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XVI, 295 S. : graph. Darst., Kt. 23cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes biographical references and index |
| ISBN: | 0-470-01869-0 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004855864