The role of customers in co-creating m-services in the O2O model
Year of publication: |
2017
|
---|---|
Authors: | Hsieh, Jung-Kuei |
Published in: |
Journal of Service Management. - Emerald Publishing Limited, ISSN 1757-5826, ZDB-ID 2495133-X. - Vol. 28.2017, 5, p. 866-883
|
Publisher: |
Emerald Publishing Limited |
Subject: | Cognition | Emotion | Customer co-creation | M-services | O2O model |
-
The role of customers in co-creating m-services in the O2O model
Hsieh, Jung-Kuei, (2017)
-
No second chance for a first impression : the role of aesthetics in early access video games
Schlüter, Alexander, (2021)
-
The impact of language barriers on trust formation in multinational teams
Tenzer, Helene, (2014)
- More ...
-
Exploring the fit between mobile application service and application privacy
Hsieh, Jung-Kuei, (2021)
-
Customer response to web site atmospherics : task-relevant cues, situational involvement and PAD
Hsieh, Jung-kuei, (2014)
-
Hsieh, Yi-ching, (2012)
- More ...