The role of ethics and product personality in the intention to purchase organic food products : a structural equation modeling approach
Year of publication: |
2010
|
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Authors: | Guido, Gianluigi ; Prete, M. Irene ; Peluso, Alessandro M. ; Maloumby-Baka, R. Christian ; Buffa, Carolina |
Published in: |
International review of economics : journal of civil economy. - Berlin : Springer, ISSN 1865-1704, ZDB-ID 2390807-5. - Vol. 57.2010, 1, p. 79-102
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Subject: | Konsumentenverhalten | Consumer behaviour | Verantwortung | Responsibility | Soziale Norm | Social norm | Verhaltensökonomik | Behavioral economics |
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