The Separateness-Connectedness Self-Schema: Scale Development and Application to Message Construction
Year of publication: |
1997
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Authors: | Wang, Cheng Lu ; Mowen, John C. |
Published in: |
Psychology & marketing. - New York, NY : Wiley, ISSN 0742-6046, ZDB-ID 2269338. - Vol. 14.1997, 2, p. 185
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Saved in:
Saved in favorites
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