The use of pharmaceutical Web sites for prescription drug information and product requests
Year of publication: |
1999
|
---|---|
Authors: | Maddox, Lynda M. |
Published in: |
Journal of Product & Brand Management. - MCB UP Ltd, ISSN 2054-1643, ZDB-ID 2020682-3. - Vol. 8.1999, 6, p. 488-501
|
Publisher: |
MCB UP Ltd |
Subject: | Product management | Pharmaceutical industry | Consumer marketing | Advertising | Internet | Sweden |
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