The Value of Buy‐Online‐and‐Pickup‐in‐Store in Omni‐Channel : Evidence from Customer Usage Data
Year of publication: |
2020
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Authors: | Song, Peijian ; Wang, Quansheng ; Liu, Hefu ; Li, Qi |
Published in: |
Production and Operations Management. - Wiley, ISSN 1937-5956, ZDB-ID 2151364-8. - Vol. 29.2020, 4 (24.01.), p. 995-1010
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Publisher: |
Wiley |
Saved in:
Online Resource
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