Extent: | 1 Online-Ressource (24 p) |
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Series: | Nanyang Business School Research Paper ; No. 23-14 |
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments January 14, 2023 erstellt |
Other identifiers: | 10.2139/ssrn.4418559 [DOI] |
Classification: | M37 - Advertising |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014351594