Tightwads and spendthrifts
Year of publication: |
2008
|
---|---|
Authors: | Rick, Scott I. ; Cryder, Cynthia E. ; Loewenstein, George F. |
Published in: |
Journal of consumer research : JCR ; an interdisciplinary bimonthly. - Oxford : Oxford University Press, ISSN 0093-5301, ZDB-ID 188686-1. - Vol. 34.2007/08, 6, p. 767-782
|
Subject: | Konsumentenverhalten | Consumer behaviour | Entscheidungstheorie | Decision theory | Varianzanalyse | Analysis of variance |
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