Tour conductor playfulness : conceptualizing and scale development
Year of publication: |
2021
|
---|---|
Authors: | Cheng, Tien-Ming ; Chen, Mei-Tsun ; Wu, Cheng-Ho |
Published in: |
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 1552-6763, ZDB-ID 2036634-6. - Vol. 60.2021, 1, p. 197-207
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Subject: | content analysis | measurement | playfulness | Tour conductor |
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