University students' perceived susceptibility to alcohol retail sales promotions
Year of publication: |
2013
|
---|---|
Authors: | Sharma, Bishnu ; Raciti, Maria ; O'Hara, Rebecca ; Reinhard, Karin ; Davies, Fiona |
Published in: |
Journal of Consumer Marketing. - Emerald Group Publishing Limited, ISSN 2052-1200, ZDB-ID 2032361-X. - Vol. 30.2013, 3, p. 283-294
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Australia | Germany | Wales | Students | Women | Alcoholic drinks | Sales campaigns | Alcohol consumption | Binge drinking | University students | Young women |
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