Unternehmenskommunikation : die Kunst, gestärkt aus einer Krise hervorzugehen
Nicole Plankert ... (Hg.)
| Year of publication: |
2009 ; 1. Aufl.
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| Other Persons: | Plankert, Nicole (ed.) |
| Publisher: |
München : Hampp |
| Subject: | Öffentlichkeitsarbeit | Public relations | Firmenimage | Corporate reputation | Kommunikation | Communication | Unternehmen | Krisenmanagement |
| Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] |
| Extent: | VIII, 174 S. Ill., graph. Darst. 210 mm x 150 mm |
|---|---|
| Series: | Hamburger Schriften zur Marketingforschung. - Baden-Baden : Nomos, ISSN 1430-5429, ZDB-ID 1388600-9. - Vol. 71 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Fallstudie ; Case study ; Sammelwerk ; Collection of articles of several authors |
| Language: | German |
| Notes: | Enth. 9 Beitr. - Literaturangaben Erscheint: 9. April 2009 |
| ISBN: | 978-3-86618-333-9 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003816927