Value co-creation in a sharing economy : the end of price wars?
Year of publication: |
April 2018
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Authors: | Zhang, Tingting ; Jahromi, Melissa Farboudi ; Kizildag, Murat |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 71.2018, p. 51-58
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Subject: | Sharing economy | Airbnb | Value co-creation | Willingness to pay a premium price | Zahlungsbereitschaftsanalyse | Willingness to pay | Share Economy | Betriebliche Wertschöpfung | Value creation | Kundenintegration | Customer integration | Preismanagement | Pricing strategy |
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