Value creation and appropriation in social media : the case of fashion bloggers in Sweden
Year of publication: |
2013
|
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Authors: | Pihl, Christofer ; Sandström, Christian |
Published in: |
International journal of technology management : IJTM. - Geneva-Aeroport : Inderscience Enterprises Ltd, ISSN 0267-5730, ZDB-ID 55978-7. - Vol. 61.2013, 3/4, p. 309-323
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Subject: | Betriebliche Wertschöpfung | Value creation | Mode | Fashion | Social Web | Social web | Web 2.0-Technologien | Web 2.0 technologies | Schweden | Sweden |
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