Verantwortungskommunikation und Social Media : Chance und Herausforderung für die Public Relations
Sven M. Reichmann
| Year of publication: |
2012
|
|---|---|
| Authors: | Reichmann, Sven M. |
| Publisher: |
München : AVM-Verl. |
| Subject: | Öffentlichkeitsarbeit | Public relations | Corporate Social Responsibility | Corporate social responsibility | Social Web | Social web | Soziales Netzwerk |
| Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] |
| Extent: | VII, 121 S., S. VIII - LIV graph. Darst. 21 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Literaturangaben |
| ISBN: | 978-3-86924-256-9 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014011901