What constitutes excellent user experience in online consumers' return services?
Year of publication: |
2020
|
---|---|
Authors: | Chen, Jingwen ; Ma, Yan |
Published in: |
International journal of services technology and management : IJSTM. - Geneva : Inderscience Enterprises Ltd., ISSN 1741-525X, ZDB-ID 2048156-1. - Vol. 26.2020, 4, p. 291-304
|
Subject: | online consumers | e-commerce | return service | return satisfaction | multiple linear regressions analysis | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Electronic Commerce | E-commerce | Dienstleistungsqualität | Service quality | Kundenservice | Customer service | Regressionsanalyse | Regression analysis | Beziehungsmarketing | Relationship marketing | Kapitaleinkommen | Capital income |
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