Yield management: opportunities for private club managers
Yield management has been adopted by many hospitality organizations. An introduction to yield management concepts, resources and ideas for the design and implementation of price and capacity management tools is provided in the context of private club management. The use of contribution‐based yield statistics to monitor the performance of price and capacity decisions in high variable cost operations is discussed, along with reservations policies, perceptions of fairness and the use of coupons to obscure differential price policy.
Year of publication: |
2002
|
---|---|
Authors: | Barth, Joachim E. |
Published in: |
International Journal of Contemporary Hospitality Management. - MCB UP Ltd, ISSN 1757-1049, ZDB-ID 2028752-5. - Vol. 14.2002, 3, p. 136-141
|
Publisher: |
MCB UP Ltd |
Subject: | Yield | Operation management | Pricing | Capacity | Restaurants | Golf courses |
Saved in:
Online Resource
Saved in favorites
Similar items by subject
-
The impact of price-based and new product promiotions on fast food restaurant sales and stock prices
Mathe-Soulek, Kimberly, (2016)
-
Revenue management, hedonic pricing models and the effects of operational attributes
Bacon, Donald R., (2016)
-
Minding your Ts and Cs : how do rate fences affect restaurant deal promotion outcomes?
Ng, Frederick, (2018)
- More ...