Extent:
X, 118 S. : Ill., graph. Darst.
Series:
Marketingforschung aktuell. - Nürnberg : GIM, Ges. für Innovatives Marketing. - Vol. 9
Type of publication: Book / Working Paper
Language: German
ISBN: 3-933286-39-5
Classification: Marketing
Source:
Persistent link: https://www.econbiz.de/10004864377