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accessRights:"restricted"
~isPartOf:"Journal of retailing"
~person:"Gong, Yeming"
~person:"Kukar-Kinney, Monika"
~person:"Wu, Luorong"
~type_genre:"Article in journal"
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Gong, Yeming
Kukar-Kinney, Monika
Wu, Luorong
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Journal of retailing
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Limited edition for me and best seller for you : the impact of scarcity versus popularity cues on self versus other-purchase behavior
Wu, Luorong
;
Lee, Christopher
- In:
Journal of retailing
92
(
2016
)
4
,
pp. 486-499
Persistent link: https://www.econbiz.de/10011629503
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